This one's easy. Today's word is "Sheeple", here's the entry from Urban Dictionary, I think it fits:
I hadn't heard this used until I caught it in the Showtime series House of Lies (recommended), used by Consulting shop owner Marty Kahn (played by Don Cheadle) as he talked to a founder of a company. Here's how it went:
Are you kidding me, Robert? F***ing sheeple? Come on - Americans, f***ing Everywhere-icans - They're gonna go for the lowest common denominator every time. You know that.
Why do you need it in your HR Dictionary? Because you make hundreds of decisions a year that are based on how people are going to react as a group. And people are generally of a pack mentality, and they usually go for the lowest common denominator.
Want them to not go for the lowest common denominator? You better do something different as an HR leader.