You've probably heard the phrase a "birds eye view," but what about "worms eye view?" It's a new approach which takes problem solving solutions from the ground up.
It's the idea behind a new project called Fuse Corp. The idea is to pair entrepreneurs with government -- and a government problem -- in the hopes of tapping those outside the box ideas. The program which launches in March will highlight five specific problems across the country -- mostly dealing with education and green initiatives.
Peter Sims is the author of Little Bets: How Breakthrough Ideas Emerge from Small Discoveries. The book was the subject of the Dorobek Insider Book Club. And he is one of the key people behind Fuse Corps.
He sat down with Chris Dorobek on the Dorobek Insider program and explained why a bottom-up approach is the best method.